Effective Date / Last Updated: January, 2024
Introduction
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Salt Hotels, LLC (referred to herein as "Salt Hotels", "we", "our" or "us"), recognize the importance of protecting personal data we may collect from visitors and any other individual or entity ("Users", "you", or "your") who visit our web sites or stay at one of our properties. This Privacy Policy applies to data collection by Salt Hotels when you visit, book a reservation, or stay as a guest at one of our properties, and shall apply to your use of the website, www.salthotels.com,  and other Salt Hotels-related sites, apps, communications, capabilities and services ("Services") we provide (each, a "Site" and collectively the "Sites"), but excluding any services that state that they are offered under a different privacy policy. Our portfolio of properties includes Casa Blake, Hotel Greystone, Salt House Inn, Salt House Nantucket, the Aster, and the West.

Our Privacy Policy explains: (1) what information we collect; (2) how we use that information; (3) third parties we may share it with; and (5) the choices we offer, including how to access and update information. Specifically, our Privacy Policy covers the following topics:
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1. When This Privacy Policy Applies
2. Information We Collect
3. How We Use Information We Collect
4. Information We Share
5. Your Failure to Provide Personal Data
6. Our Retention of Your Personal Data
7. Your Choices and Accessing, Updating or Deleting Your Personal Data
8. Our Opt-in/Out-out PolicySocial Media Platforms and Websites
9. Third Party Links
10. How We Protect Personal Data
11. Children
12. Direct Marketing and "Do Not Track" Signals
13. Changes to Our Website Privacy Policy
14. How to Contact Us

Please familiarize yourself with our privacy practices and let us know if you have any questions. By using the Sites, you signify your acceptance of this Privacy Policy. If you do not agree to this Privacy Policy, please do not use the Sites.

Irrespective of which country you live in, you authorize us to transfer, store, and use your information in the United States, and any other country where we operate. If you do not agree to the transfer, storage and use of your information in the United States, and any other country where we operate, please do not use the Sites or Services.

If you have any questions or comments about this Privacy Policy, please submit a request to privacy@salthotels.com.

When this Privacy Policy Applies

Our Privacy Policy applies to all of the Services offered by Salt Hotels, but excludes services that have separate privacy policies that do not incorporate this Privacy Policy.

Our Privacy Policy does not apply to services offered by other companies or individuals, including products or sites that may be displayed to you, or other sites linked from our services. Our Privacy Policy does not cover the information practices of other companies and organizations who advertise our services, and who may use cookies, pixel tags and other technologies to serve and offer relevant ads.

Information We Collect

We collect information, including personal data, to provide better Services to all our Users. We use the term "Personal Data" to refer to any information that identifies or can be used to identify you. Common examples of personal data include: full name, home address, email address, date of birth, digital identity, such as a login name or handle, information about your device, and certain metadata.

We collect Personal Data in the following ways:

Information You Give to Us

You may choose to provide us with personal data about yourself, including your first and last name, address, payment information, email, phone number, zip or postal code, and user name and password, location information, birthdate, booking, stay and purchase history by completing forms on our website. In order to complete a reservation, an online credit card transaction may also be required.   We may also collect information about accommodations you require, or when you report a problem or have a question about our Services.

The Sites offer interactive and social features that permit you to submit content and communicate with other users. You may provide personal data to us when you post information in these interactive and social features. Please note that your postings in these areas of the Sites may be publicly accessible or accessible to other users.

Please note that if you do not provide us with Personal Data, your ability to use certain aspects of our Services may be limited.

Information We Obtain from Your Use of Our Sites and Applications
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We collect certain information automatically, such as your operating system version, When you use our site or applications, we collect certain information automatically, such as your operating system version, browser type, and internet service provider. When you use our Site, we automatically collect and store this information in service logs. This includes: details of how you used our Site; Internet protocol address; and cookies that uniquely identify your browser. We may also collect and process information about your actual location. The information we collect automatically is statistical data and may or may not include Personal Data, but we may maintain it or associate it with Personal Data we collect in other ways or receive from third parties.

We and our partners use various technologies to collect and store information when you visit our Site, and this may include using cookies or similar technologies to identify your browser or device. We also use these technologies to collect and store information when you interact with services from our partners, such as advertising services. Our third party advertising and analytics partners include Google and similar partners.

The technologies we use for this automatic data collection may include:

Cookies. A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our services.

Web Beacons. Pages of our Sites or our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags and single-pixel gifs) that permit us, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).

Clickstream Data. Clickstream data is information collected by our computers when you request Web pages from the Sites. Clickstream data may include information such as the page served, the time spent viewing the page, source of the request, type of browser making the request, the preceding page viewed and similar information. Clickstream data permits us to analyze how visitors arrive at the Sites, what type of content is popular, what type of visitors in the aggregate are interested in particular kinds of content on the Sites.

Information We Collect During Your Visit
When staying at one of our properties, we may collect information about your stay in order to support our Services, such as special requests or needs, check-in and check-out details, requests for concierge or related services, names and ages of your guests, the duration of your stay, your use of our properties or facilities, fees and charges incurred, and information incidentally captured via security systems (such as video surveillance in public areas).

How We Use Information We Collect

We use your personal data to operate our business and provide our Services, including in ways that are compatible with the purposes for which it was collected or authorized by you. For example, we may use your information for the following purposes:
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- To inform you about Services you request;

- To facilitate reservations, payment, send administrative information, confirmations or pre-arrival messages;

- To complete your reservation and stay, for example, to process your payment, ensure that your room is available, fulfill requested accommodations and provide you with related customer service;

- To support our electronic receipt program;

- To support our electronic receipt program;

- To manage our contractual relationship with you;
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- To authorize access to our Sites and Services;
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- To provide you with Services and Products, including to customize your experience according to your personal preferences and to present offers tailored to your personal preferences;
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- To offer and administer programs;

- To administer content, promotion, sweepstakes, surveys, voting polls or other Site features;

- To communicate about, and administer your participation in, special programs and offers, as well as periodic customer satisfaction, market research and quality assurance surveys, and to deliver pertinent emails;

- To improve our customer service;

- To respond to and support users regarding their use of the Sites and Services;

- To deal with emergency situations and to protect the interests of ourself, you, and others;

- To comply with all applicable legal requirements; and

- To investigate possible fraud or other violations of this Privacy Policy and/or attempts to harm our guests or employees.

We use the information we collect from our Sites to provide, maintain, and improve them, to develop new Services, and to protect our Company and our users.

We use information collected from cookies and other technologies, to improve your user experience and the overall quality of our Services. We may use your personal information to see which web pages you visit at our Site, which web site you visited before coming to our Site, and where you go after you leave our Site. We can then develop statistics that help us understand how our visitors use our Site and how to improve it. We may also use the information we obtain about you in other ways for which we provide specific notice at the time of collection.

‍Information We Share

We may share personal information with third parties to operate our business and support our services.  For example, we may share your information as follows:

Strategic Business Partners. We disclose Personal Data and other Data with select Strategic Business Partners who provide goods, services and offers that enhance your experience at our properties or that we believe will be of interest to you. By sharing data with these Strategic Business Partners, we are able to make personalized services and unique travel experiences available to you. For example, this sharing enables spa, restaurant, health club, concierge and other outlets at our properties to provide you with services. This sharing also enables us to provide you with a single source for purchasing packages that include travel-related services, such as airline tickets, rental cars and vacation packages.

For external processing. We work with third party parties to help us provide our sites and to support internal operations. We work with different types of third parties, presently including:

- Data hosting, storage and cloud service providers;
- Payment and payroll processing companies, including financial institutions;
- Security service providers;Technical and customer support providers;
- Analytics providers; and
- Marketing and promotions providers.
Some of these parties may reserve rights to process data subject their own privacy notices.
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For Legal Reasons. We will share Personal Data with companies, organizations or individuals outside of Salt Hotels if we have a good-faith belief that access, use, preservation or disclosure of the information is reasonably necessary to:

- meet any applicable law, regulation, legal process or enforceable governmental request.
- enforce applicable Terms of Use, including investigation of potential violations.
- detect, prevent, or otherwise address fraud, security or technical issues.
- protect against harm to the rights, property or safety of Salt Hotels, our Users or the public as required or permitted by law.

Business Transfers. In the event of a corporate transaction, we may share your personal information with companies or other entities in connection with, or during the negotiation of, any merger, sale of company stock or assets, financing, acquisition, restructuring, divestiture or dissolution of all or a portion of our business, or other similar event.

Aggregate Site Use Information. We may share aggregate and anonymized/pseudonymized Personal Data to third parties in order to promote or describe use of the Sites, for research, marketing, advertising, or similar purposes.

Other Disclosures. In addition to the above disclosures, we may disclose personal information in the event that we believe such disclosure is (i) necessary to provide our services or operate our business; (ii) in accordance with purposes we describe when you share it with us; (iii) permitted by law; or (iv) at your direction.

Your Failure to Provide Personal Data

Your provision of Personal Data is required in order to use certain parts of our Services. If you fail to provide such Personal Data, you may not be able to access and use our Services, or parts of our Services. For example, you cannot book a reservation without providing us your name and reservation details.

Our Retention of Your Personal Data

We may retain your Personal Data for a period of time consistent with the original purpose for collection. For example, we keep your Personal Data for no longer than reasonably necessary for your use of our programs and Services and for a reasonable period of time afterward. We also may retain your Personal Data during the period of time needed for us to pursue our legitimate business interests, conduct audits, comply with our legal obligations, resolve disputes and enforce our agreements.

Your Choices and Accessing, Updating or Deleting Your Personal Data

You may contact us to request to access, update or deletion of your personal data we maintain about you. We may limit our response to your request as permitted by law.  Deletion of your information will result in your account becoming deactivated. We may retain an archived copy of records as required by law, to comply with our legal obligations, to resolve disputes, to enforce our agreements or for other legitimate business purposes.
See the How to Contact Us section below.

Changing or Deleting Your Information

You may update or correct information about yourself by emailing us at privacy@salthotels.com.

Our Opt-in/Opt-out Policy

By providing an email address on the Salt Hotels Sites, you agree that we may contact you in the event of a change in this Privacy Policy, to provide you with any service related notices, or to provide you with information about our events, invitations, or related educational information.

For purposes of this Privacy Policy, "opt-in" is generally defined as any affirmative action by a user to submit or receive information, as the case may be.

We currently provide the following opt-out opportunities:
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AT ANY TIME, YOU CAN FOLLOW A LINK PROVIDED IN OFFERS, NEWSLETTERS OR OTHER EMAIL MESSAGES (EXCEPT FOR E-COMMERCE CONFIRMATION OR SERVICE NOTICE EMAILS) RECEIVED FROM US TO UNSUBSCRIBE FROM THE SERVICE. AT ANY TIME, YOU CAN CONTACT US THROUGH PRIVACY@SALTHOTELS.COM OR THE ADDRESS OR TELEPHONE NUMBER PROVIDED BELOW TO UNSUBSCRIBE FROM THE SERVICE AND OPT-OUT OF OUR RIGHT PER YOUR CONSENT UNDER THE TERMS OF THIS PRIVACY POLICY TO SHARE YOUR PERSONAL DATA. Notwithstanding anything else in this Privacy Policy, please note that we always reserve the right to contact you in the event of a change in this Privacy Policy, or to provide you with any service related notices.

Social Media Platforms and Websites

Any information, communications or material of any type or nature that you submit to our Websites (including, but not limited to any Salt Hotels website contained on a social media platform or website such as Facebook or Twitter) by email, posting, messaging, uploading, downloading, or otherwise (collectively, a "Submission"), is done at your own risk and without any expectation of privacy.

Salt Hotels is not responsible for any content or Submissions contained on such sites and platforms. By visiting any Salt Hotels website that is contained on a social media platform or website, you are representing and warranting to Salt Hotels that you have reviewed the applicable privacy policy and terms of use of that platform or website and that you will abide by all such provisions contained therein.

Additionally, in the event that Salt Hotels offers a message board or any other interactive or social-type feature on a website administered directly by Salt Hotels, please be aware that these platforms may allow you to publicly post and share information with other users. Although Salt Hotels may take certain precautions to protect those who use these areas of a Salt Hotels website, we warn against giving you should not give out any personal data in such public forums as we cannot guarantee the privacy that information will not be private and safety of these areas and may not be monitored and is not guaranteed, and we therefore cannot be responsible for any misused information you choose to post. Your use of these features is fully at your own risk.

Third Party Links

The Sites may contain links to webpages operated by parties other than Salt Hotels. We do not control such websites and are not responsible for their contents or the privacy policies or other practices of such websites. Our inclusion of links to such websites does not imply any endorsement of the material on such websites or any association with their operators. Further, it is up to the User to take precautions to ensure that whatever links the User selects or software the User downloads (whether from this Site or other websites) is free of such items as viruses, worms, trojan horses, defects and other items of a destructive nature. These websites and services may have their own privacy policies, which the User will be subject to upon linking to the third party's website. Salt Hotels strongly recommends that each User review the third party's terms and policies

How We Protect Personal Data

Salt Hotels maintains administrative, technical and physical safeguards designed to protect the User's Personal Data and information against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. Of course, despite these measures, no network or system is ever entirely secure and we cannot guarantee the security of networks and systems that we operate or that are operated on our behalf.  

Children

The Site is not intended for use by children. We do not intentionally gather Personal Data about visitors who are under the age of 16. If a child has provided us with Personal Data, a parent or guardian of that child may contact us to have the information deleted from our records. If you believe that we might have any information from a child under age 16, please contact us at privacy@salthotels.com. If we learn that we have inadvertently collected the personal information of a child under 16, or equivalent minimum age depending on jurisdiction, we will take steps to delete the information as soon as possible consistent with law.

Direct Marketing and "Do Not Track" Signals

Salt Hotels does not track its users over time and across third party websites to provide targeted advertising and therefore does not respond to Do Not Track (DNT) signals.  

California residents are entitled to contact us to request information about whether we have disclosed personal information to third parties for the third parties' direct marketing purposes. We do not disclose personal information to third parties for the third parties' direct marketing purposes. California users may request further information about our compliance with this law by emailing us at the address listed in the "How to Contact Us" section.

Changes to this Privacy Policy

Our Privacy Policy may change from time to time.  We will post any changes on this page and, if the changes are significant, may provide a more prominent notice (e.g., email notification or banner notice).
How to Contact Us

If you have any specific questions about this Privacy Policy, you can contact us via email or by writing to us at the address below:

Send email to: privacy@salthotels.com

Send mail to our address:

Salt Hotels
Attn: Privacy Policy Inquiry
353 Commercial St.
Provincetown, Massachusetts 02657
U.S.A
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